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52 Weeks of Book Reviews. Week # 10 – The Unfair Advantage: Sell with NLP! by Duane Lakin

March 14, 2016 By Sundance Brennan Leave a Comment

The world of NLP is a little hazy. I've met people who swear by it, and others who write it off as wishful thinking. I believe that there is something to the NLP method, although I'm not sold on the mass appeal and train-ability of this. It's a tough topic to teach in a book. Let's take a quick dive into this. 52 Weeks of Book Reviews. Week # 10 – The Unfair Advantage: Sell … [Read more...]

52 Weeks of Book Reviews. Week # 8 – Bulletproof Business: Protect Yourself Against The Competition by Ryan Stewman

February 28, 2016 By Sundance Brennan Leave a Comment

  There are only a few times while reading this that I remembered that this was a business book.  For the most part Ryan is just telling a story about how some interesting stuff happen in his life. It's kind of like a train wreck in the sense that I just couldn't help myself from looking at it but it made me squirm a few times and I felt bad for anyone caught in the … [Read more...]

52 Weeks of Book Reviews. Week # 7 – The 10X Rule: The Only Difference Between Success and Failure – by Grant Cardone

February 21, 2016 By Sundance Brennan Leave a Comment

I once had an English teacher inform me that in order for my audience to actually receive and retain any kind of message I would need to tell them what I'm about to tell them, then actually tell them and finally tell them what I just told them. I had to hear this several times before it actually sunk in. Go ahead and  re-read that now a few times to get it out of the … [Read more...]

52 Weeks of Book Reviews. Week # 4 – Selling to anyone over the phone – Renee P. Walkup

February 1, 2016 By Sundance Brennan Leave a Comment

This one is a bit of a cheat because I read the original edition almost 10 years ago and didn't even realize that there was now an updated 2nd edition. I must say that the team improved and updated the content for us and it makes a difference. I'm in a Call Center environment and on a daily basis I'm trying to adapt former face to face sales people into over the phone … [Read more...]

52 Weeks of Book Reviews. Week # 3 – 3 Sales Tips from “THE ART of WAR” – Sun Tzu

January 25, 2016 By Sundance Brennan Leave a Comment

There are very few books that are so sparse but have inspired so much commentary. The book itself was written more or less about 2500 years ago and the first English Language versions didn't show up until the early 1900's. For roughly 2400 years this book was known in China but in very few other locations, now it's virtually a household name in America. 52 Weeks of Book … [Read more...]

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Today’s Mission: Get Rid of the Phrase “Fake it till you make it” Click to watch the video! In the world of sales, we need 3 things: 1 – A Product or Service to Sell Everyone who wants to sell needs to have a product or service to sell. Of course, you can’t expect to […]

There are only 3 things you need in order to be successful in business.    #1   A product or service to sell. #2  People to sell it to. #3  The skills to ask them to buy.   That’s it. You need something to sell, you need an audience and you need to ask them […]

Everyone wants a promotion, but not everyone knows how to get it. I’ve solved that problem for you with 5 little steps and they actually mirror my standard sales practice. In essence, getting that promotion is just like closing that big deal. If you can sell, you can get promoted.   Step #1 – Be […]

If so many of us want to increase our influence, then why are we so bad at persuading others to see our point of view?   Everyone has opinions and everyone is trying to sell them. If you are vegan in Dallas, an actor in L.A., or pastor in Detroit, you are trying to sell […]

Has technology really helped us to close more deals? I don’t know how many extra transactions I’ve closed because of technology, but I do remember the first one that I lost because I didn’t have what my competitor did. Flashback to 2005 and I was still working with a Motorola pager. Side note: For those […]

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